The Inverse of Marketing
“I’ve argued repeatedly that your product should match your marketing, not the other way around …” Seth Godin, Linchpin Which comes first: 1. The service; or 2. The marketing? I think we have…
Blogging for Law Firms – Excuses, Excuses!
Blogging – the best business development medium there is by a country mile
The Idea of Open Leadership
A different way to transform your firm and to challenge the accepted idea of leadership
Law Firms and the Amazon “experience”
When it comes to building a successful practice, the client experience is EVERYTHING.
It is a myth: curiosity killed the cat
The only way to drive innovation and profits is to develop a culture that cherishes ideas and allows everyone to become a curious monster
It Begins and Ends with …. Credit Control
A post dealing with the importance of credit control in law firms
Professional Pracitce: If you want to triumph show some Passion
A blog post that might just help you to reconnect and win some new clients for your practice
