Have you worked out (yet) your Ideal Client?
High net worth?
A vertical market: banking, charities, energy?
Repeat instructions?
Institutional?
Someone who doesn’t complain even when you screw up?
Those people/organisations that you Like (and hopefully like you)?
Frankly, the list of Definitions is endless.
Social Media ~ What really counts as valuable content?
Would your clients pay to receive your material?
